company identity
This was a simple redesign of an identity / banner ad for a start-up band promotions company. The client was looking for a simple, clean, original look to personify their many connections.
By using as few colors as I possibly could, with a strong san-serif text, and the imagery of a tree, I was able to accomplish everything the client asked for. The tree along with the placement of the name, represents the company branching out and the connections it has. By not showing the ends of most branches, I was able to convey a feeling of endless possibilities.
- Deliverables
- identity concept
- banner ad
